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Experiences / 2011–2012

BMW Activate the Future

BMW Activate the Future visualizes people’s driving habits from data they enter in the BMW ActiveE app and on the site. The point is to help them see whether an ActiveE fits their life. I was the experience designer, at KBS+.

Activate the Future homepage: an introduction to the driving-data experience.
Activate the Future homepage: an introduction to the driving-data experience.
The four-step introduction to trips, impact, savings, and comparison.
The four-step introduction to trips, impact, savings, and comparison.
Personal driving dashboard.
Personal driving dashboard.
Trip data and its impact.
Trip data and its impact.
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